IVY PARK’S DRIP 2: ROCKING IN STORES AND STUNNING ON THE BRITISH VOGUE COVER DECEMBER 2020 ISSUE

PC: Beyoncé Instagram

Beyoncé’s Drip 2 collection is not only in stores but also stunning on the British Vogue December Issue 2020 cover. The 39-year-old star stunned Instagram with gender-neutral apparels as well as accessories from her second collection of ivy park X Adidas name Drip 2.

Beyoncé uses colour in Drip 2 collection to “offset the sadness we’ve all been experiencing this year”. From green to yellow, mint to brown, Beyoncé models the long-awaited Drip 2 collection with attractive and irresistible colours. The second collection has an inclusive sizing, ranging from XXXS to 4. The star shared photos of herself in appareling bodysuits, hats and even waist belts.  “While we still feel a bit uncertain about times, I hope this collection for men and women makes everyone remember better times and that it adds some joy, fun and playfulness” Beyoncé told the Highsnobiety.

The athleisure line is not a usually sport collection but instead attractive and eye-catching which display a high level of creativity.  The Drip 2 features sport bras, hoodies, leggings, bodysuits, bike shorts in detailed, bright and powerful colours. In addition, the collection features six shoes including the ultra-boost OG shoes.

PC: Beyoncé Instagram

On the hand, as the collection is making headlines, British vogue drops its December 2020 Issue featuring the Lion King star on the issue’s three separate covers. Captured by the 21-year-old Kennedi Carter, Beyoncé wears an organza coat, catsuit and customs made hat from the Drip 2 collection on one of the covers, while rocking an Alexander McQueen jacket paired with Atsuko Kudo Latex pants and complimented with Louboutin World shoes on the third cover.

The star and mother reflected on how 2020 has changed her as a person during an interview with British vogue editor-in-chief. She talks about family, fashion and philanthropy. “It will be difficult to experience life in a pandemic and the current social unrest and not be changed. I have learnt that my voice is clearer when I am still.” She also opened up about the impact of motherhood and how it inspired her to focus on black and African voices. As well as her engagement in “recent racial and social justice to her personal legacy.”

The first collection of Ivy Park x Adidas was seen in January which was a total sold out. This partnership with Adidas is a continuation strategy of making use of non-athlete influencers to work as “creative partners” for limited collections for its athletic wear. Meanwhile, the British vogue issue 2020 is expected to be available for digital download by 6 November 2020.

 

 

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